DESIGNER

Born in Caserta and raised across Europe, Luca Larenza is a designer with a cosmopolitan soul. After studying Fashion Management and working as a buyer for major retail groups, he chose Milan, international capital of prêt-à-porter, as the base for launching his namesake menswear label in 2011.
Before settling in Italy, Luca spent four years in Madrid and traveled extensively across Europe, where he explored his passion for graffiti. This artistic background still informs his work today, especially through his bold and original use of color.
Entirely self-taught, Luca has shaped his own vision of menswear: a refined, relaxed elegance rooted in Italian heritage and elevated by meticulous craftsmanship and exceptional materials. His aesthetic has also been recognized through collaborations with renowned international designers and luxury brands, further affirming the distinctive identity of his work.

BRAND

Luca Larenza reinterprets men’s wardrobe staples through a unique blend of tailoring, streetwear and color. Knitwear and outerwear stand out for their refined constructions and vibrant chromatic contrasts, a direct legacy of the designer’s background as a street artist.
The collections are made using only Made in Italy yarns and fabrics, often combining unexpected textures and hues to create a sophisticated yet contemporary style.
Since its debut, the brand has gained international recognition, with features in leading fashion press and collaborations with luxury labels. In 2011, it was selected as a finalist for Who’s on Next? Uomo by Altaroma and Vogue Italia. In 2016, it reached the finals of the International Woolmark Prize, confirming its place among the most innovative names in menswear.